Pardot

Pardot
IndustryMarketing Technology
FoundedJanuary 1, 2007 (2007-01-01) in Atlanta, USA
FoundersDavid Cummings, Adam Blitzer
FateAcquired
SuccessorExactTarget
Headquarters
Buckhead
,
USA
ParentSalesforce
Websitepardot.com

Pardot is a marketing automation company founded by David Cummings and Adam Blitzer in 2007. Acquired by ExactTarget in 2012 for $100 million dollars and then by Salesforce in 2013.[1]

References

  1. ^ "The road to becoming one of the biggest marketing automation companies with a $100M+ exit with David Cummings, co-founder of Pardot". Zendesk. Retrieved 2023-10-18.
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